My conversation yesterday morning with Karl O’Higgins at Planmeca was predictably inspirational and the plans we have to educate and entertain at the BDIA later this year will, I think, raise a few eyebrows and inspire others – wait and see. Along the way, Karl and I began the meeting with updates on our individual
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We cannot escape the arrival of more technology in the business and clinical sides of dentistry. The decision you have to make is whether to stand in front of it or hide behind it. A long time ago, in a galaxy far away, Boots Dentalcare kitted out all of their surgeries with the very best
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My definition of processed food is any real food that has been altered in any way in order to lower its production cost, lengthen its shelf life, make it look more appealing, or make you want to eat more of it, and that results in the reduction of its nutritional content and/or the increase of
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For those in dental practice marketing – we have updated our workflow to reflect the arrival of The Bridge (our exclusive read-only link between Exact, R4 and Infusionsoft). Here is a copy. Please ask questions!
In an existing dental practice, the yellow bulls eye for your marketing effort is up-selling to existing patients. The red outer ring – Word of Mouth referrals to their family, friends and colleagues. The blue ring – their friends’ friends, primarily via social media sharing. The outer rings – complete strangers. Why do I keep
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The original internet was created in 1969 as a way to share information between 2 computer networks, one in the University of California and the second at the Stanford Research Institute. Email was created in 1971 to share information. By 1973, there were 40 computer networks connected to each other and the first cross-Atlantic connection
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Reading my latest issue of Wired magazine on the flight back from Portugal last night, I noticed an advertisement by IBM for “the cognitive business”. To quote: “A cognitive business is a business that thinks. A new era of technology is giving rise to a new era of business, made possible by three historic shifts:
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Yesterday I met (for the first time) with Zoltan Mate, the new business development manager at Premier Orthodontics in Bromley. It will be the first of a series of meetings in which I ensure that he is doing “the right things right” to help grow the business, in close liaison with owners Yaz and Lydia
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Last night I enjoyed my third (in as many months) delightful supper discussing the opportunity for a Private Equity investor looking at UK dentistry. It happens largely as a result of my self-generated profile across social media. The flattering perception that I know people and things. The same organisations and individuals haven’t focused their research to
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Why, I wonder, do so many people procrastinate on making tough decisions about relationships until the short-term pain of making the decision becomes greater than the long-term pain of doing nothing about it? There’s not a week goes by that I’m not listening to a prospect or client explain in gruelling detail (sometimes for the
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