Sometimes a client just quietly beavers away at the internal marketing tactics that I rattle on about and they GTD (get things done). Credit where it’s due to Joe Watson, Raashi Tiwari and the whole team at Tiwari Watson Dental Care in Glasgow. https://www.tiwariwatsondentalcare.co.uk/ They have created an excellent web site and, in particular, Joe
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One of my resolutions this year was to constantly carry around with me a digital recorder so that, when the opportunity arose, I could capture interviews with fascinating people. During a recent weekend break in England’s verdant South East I was motivated to sit down in the dining room of a holiday farmhouse after
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There are two features of note about the photograph reproduced here. I have spoken with co-Principal Dr. Sinead McEnhill over the years but I’ve never visited Lorraine Browne and the team at Belmore Dental Implant & Facial Clinic in Enniskillen, Northern Ireland; That’s my mug on screen in their training room, ready to deliver an
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Yet another call this week from an old friend and former client, to thank me for the work I have done over the years and confirm that the practice is being sold (this one at 8 x EBITDA – the multiples are creeping up). This has become a regular event in my business life; it’s
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Returning from a weekend break with friends on Sunday, I was intrigued by a poster in a South Eastern station, advertising the senior railcard for over 60’s. I’m trying hard to understand the relevance of including the happy female Millennial as part of this advertising? Possible explnations: She is the daughter of the senior card
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You are only as good as: your skill at the thing you do; your managers; your income versus expenditure; your ability to convert prospects into patients and then into advocates; your curiosity to innovate; your balance of time between working IN and ON your business; your sleep, nutrition and exercise and time OUT of the
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I’m working on a new project that has emerged (as these things normally do) out of conversations with clients and observation. What would it be like if your marketing budget was NEVER more than £10,000 in a year – and yet your business grew in sales and profits by a steady 20% every year? I
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I had intended to start today’s post by posing the question: “What is it that makes someone want to run their own business?” Then, thinking about the answer (or, at least, my answer – which I’ll share with you in a moment) I decided to approach this from an entirely different and yet topical perspective.
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My visual today is the famous job advert reputed to have been placed in The London Times by Sir Ernest Shackleton before his ill-fated 1915 Antarctic expedition. As an aside, the book “Shackleton’s Way: Leadership lessons from the great Antarctic explorer” has been on my business bookshelf for over 15 years and, as well as
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I’m always keeping my eyes and ears open for Frequently Asked Questions (FAQs) from within my own client base and community. One of the regulars is along the lines of: “I’m unhappy with another individual’s performance and/or behaviour and I need to talk to them about it – but I don’t want it to get
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