A series of questions from clients this week on the subject of management (including that which prompted yesterday’s post). I wonder why that is? Perhaps because some owners have returned from holiday, expecting it all done (and it wasn’t). Or simply because they are back from a restful holiday and spiritually exhausted at the prospect
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Most of yesterday’s working day was invested in meeting with the Managing Partner of one of my budding £10m dental micro-corporate clients, along with the recently (internally) appointed Manager of their Hygiene/Therapy Department. The client has expanded from 1 to 3 practices in recent months and is learning the ropes with regard to managing “satellites”.
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I wonder what mood you are in this week OMG – here we go again, back in the hamster wheel; Wow – bring it on, let’s make 2015 a Christmas and New Year to celebrate. Was your August Bank Holiday evening tinged with regret at the fact that the alarm clock will become your daily
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I thought I would leave you with some tips for how to approach the rest of this month: Sleep more – either set your alarm to wake you an hour later or go to bed an hour earlier – the restorative power of a good night’s sleep cannot be underestimated; Get some sun – not
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There is an important distinction between the words “friend” and “friendly”. You know you are with a “friend” when simply being with them makes you feel good/better about yourself. You are being “friendly” when you treat people as you would have them treat you (The Golden Rule). Just because you work for or with someone,
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Dear Dental Principal or Supplier I’d like to apply for a job at your practice please: Job Title – 100% Growth Manager Start Date – 1st October 2015 or ASAP after that Duration – 6 months Salary – £1,200 pcm (including VAT). Your total investment = £7,200 or less Benefits – I do not require any
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When you have positive cash flow in your business: you can publish a set of core values you can make ethical decisions you can applaud the efforts of others you can be a philanthropist you can take the moral high ground and “tut, tut” at those who don’t you can develop a CSR policy you
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Moving on from last Thursday’s pizza-slicing. This morning my 06:15 cab driver to Stockport asked me what I did for a living. Hearing that I’m involved in business development for dentists, he asked me whether dentists in this country made a good living? I replied that “some do, some don’t” depending on their level of business acumen.
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Membership We end our search for 100% Growth with a long-term strategy but one that characterises the “Champions League” practice. Imagine that on the first day of every month, 1,000 patients pay £15.00 into your business account for every full-time dentist working in your business. Then you start work for the month, marketing for new
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This conversation is happening every week. Client – how much should I be investing into marketing? Coach – 5% of gross revenues Client – what do I invest in? Coach –  SEO Paid Media Print Media Direct marketing Lifecycle marketing (white papers, email and e-newsletters) Reactivation Word of Mouth Client – what is the split of
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