Watches that beep The fact that I don’t want to own an Apple Watch was verified this weekend by the countless beeps, boings and pings from my adult kids’ Watches as they received various notifications from the outside world and from each other (?). “You’ve got mail.” “You’ve had a message.” “You’ve got an incoming
Read More
Funny how buses come in three’s isn’t it? It’s not an old wives’ tale either – the scientific evidence is that a phenomenon known as “platooning” is present in many forms of mass transport – even elevators – and clever mathematicians design systems that are supposed to alleviate the clumping that takes place. Being the
Read More
Initially, it seemed there were two phases to getting dental practices focused on internal human interest marketing (and weaning them off the crystal meth of digital advertising – or the starvation of no effective marketing at all). Step 1 – convince the owners and the team that their patients are connected to the web, do
Read More
Following on from a comment I made in yesterday’s post… We know that a business plan is denominated in time and numbers – X profit in Y months, A sales of product B in C weeks – and so on. Business plans are about what we do. We measure with spreadsheets. We know that a
Read More
For once, I’m going to refrain from naming the client I’m referring to in this post, to respect their confidentiality. However, I have to report my own feelings of exultation when they shared with me the results of their last 12 month’s performance. Increase in sales – 10%. Increase in net profit before tax –
Read More
With retail sales for the last 3 months dropping well below previous years and in the aftermath of a hard economic outlook in Tuesday’s Budget speech, today’s Black Friday sales will be critically important for British business. UK consumer confidence appears to be low. The high street (and, it appears, everyone else) has gone online
Read More
There’s a quiet war developing between Google and Facebook for our attention when it comes to both writing and collecting patient reviews. Google want you to become a star reviewer and are prepared to encourage you to do that via “Google Local Guides” – appointing you as a person of influence if you make the
Read More
There comes a time in the life of every Dental Principal when you have to admit that you simply cannot do everything any more. Not only does that extend to running the business but also to delivering the dentistry. We all start our careers as novices and evolve through experience and post-graduate education to become
Read More
I flew Aer Lingus from Manchester to Dublin yesterday (actually, one of those little aircraft that is really operated by Stobart). The two stewardesses did a great job of looking after us – I was sat on Row 1 and my “senior” stewardess was very good humoured – she was telling a fellow passenger that
Read More
Sunday was largely a Bunker Day – back in the world of the freelancer, reading and answering 180 emails and my preparation for the week ahead. After a week of high carbs and plenty of red wine, today it’s back on the Paleo nutrition and abstinence for me – one cheat day a week from
Read More