Chatting to a friend last night who has lots of contacts with surgeons in London and the South East. Here’s what’s happening: sales of private medical treatment are down 50% since the start of the year claims on insurance are up as people use their Employer’s Medical Insurance before they are made redundant. The point
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You cannot open a brand new private dental practice in the current economic climate!No patients – standing start – it just will not work. (Whisper) By the way – don’t tell these people… Aesthetics Ollie and Darsh Fresh Dental Care No 45 Dental
Yasmin George has sent me a link to her new web site and I’m happy to add it to my list of favourites. You can also see it if you click here. I will be writing to her today with one suggested improvement that leapt out at me – can you guess what that is?
Its been a theme at the SOE marketing workshops: over 80% of the audiences show up with no business cards about their person and those that do usually brandish the common, boring card with “data” and, at best, a logo. My rant being that the only place you don’t carry a business card is when
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There’s a whole “tribe” developing around Ocarina:
Here’s your last chance: Hello I need to finalize the numbers for Saturday’s workshop by end of day Tuesday. I’ve got 15 or so places left, so if you’re at a loose end, if you’re curious, if you’d like some fun, if you’re looking for more Great Work … please do consider coming along. => http://www.boxofcrayons.biz/public-workshops/
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Here’s a quick template to help you deal with problems: What’s the perceived problem? What’s the real problem? What effect is the problem having on the business? How is the problem making us feel? What’s the perceived solution? What is the real solution? What effect will the solution have on the business? How will the
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Dental technician and thought leader Mark Oborn is offering a free webinar next week on how to harness the power of Web 2.0 as part of your practice marketing campaign. It’s cool stuff – all about Twitter, Facebook, Linkedin and all that jazz – don’t scoff – it’s important that you know this. I’m dissapointed
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It seems time to offer a further comment on the “CB” thread that still has legs this morning. Last week was a fantastic professional experience for me: speaking to packed audiences alongside Brian Weatherly and the SOE team at marketing seminars in Belfast and Edinburgh, lecturing on “Irish marketing” to a group of dentists from
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Recent rumours of my nervous breakdown were almost as funny as the accusation at the Showcase a couple of years ago that I had run off to Spain with a 14-year old (rather sick actually). Just before going on stage at the SOE gig in Belfast this evening, I was handed a Blackberry and asked
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