If you do enjoy referral business, its more important than ever to keep your referrers entertained, educated and informed. If you don’t, your referrals will dry up as the principals become ever more inward focused. James Hamill at Blue Apple in Northern Ireland knows this, which is why he and Sonya have created a year-long
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Sound quality isn’t brilliant – but it’s a nice little chat about his BNI intro and his experience at the show on Friday. 2:45 by the way.

Conversation with a dentist the other day who is opening a brand new private squat in a few months time. Should I invest £43,000 plus VAT in a laser drill? I listened as he extolled the virtues of “pain free dentistry” – he and his partner had even gone to the trouble of canvassing opinion
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…is now more popular than email. I sat with a group of IDH colleagues over dinner last night, attempting to explain why I use blogging, and ezine and Twitter to maintain my network and visibility. There were some “blank looks” from the inexperienced, who see Social Networking as just a time-waster for teenagers and adults.
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Just about to pack and go for 6 days on the road. IDH meetings tonight and tomorrow in Southampton, practice visit in Liverpool on Wednesday, more IDH meetings on Thursday around Birmingham and then two days at The Dentistry Show to finish the week on Saturday evening. Big football week, of course. Hoping to watch
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Here’s a challenge. What do you think are best business opportunities in UK dentistry this year? Let me know and I’ll create a PowerPoint and set the slides up here. Either reply to this blog post or email me.

Blogging increases your Google visibility as well as providing yet another way to communicate with your “tribe”, whether that is patients and/or referring dentists. Dentists who blog are rare – but I predict a growth in this amongst those who increasingly understand the power of virtual and viral marketing. If you take a look down
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The organisers have kindly released a complete audio of Seth’s London presentation – 85Mb if you have the intention. I’d suggest you burn it onto CD and listen whilst driving. Click here

What do you call a group of bankers?, originally uploaded by coachbarrow. A wunch. Here’s the wunch from HSBC this lunchtime, explaining their results. Unlike their branches, they were all over 30 years old and there was no disco music playing in the backgound.

After a couple of delightful nights at the Melia White House in Regents Park, it was down to earth in the last 24 hours with two classic examples of lousy thinking. First – after the game yesterday, I decided to celebrate with a pizza at Prezzo in Falmouth – having printed a “two for one”
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