This month’s fascinating conversation began at a 2019 dental trade show, when I made the time to sit down with Shaz and find out more about his company. I quickly discovered that Shaz isn’t a showman or a salesman, in fact 7/8ths of the person I met spends most of the time below the surface.
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There are three sets of numbers that you must count and three things that you must do with the numbers: Count your lead generation statistics; Count your lead conversion statistics; Count your financial statistics. Then… Collate the information (presentation in a format that is easy to absorb quickly); Interpret the information (compare to industry benchmarks
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Twice this week I have had the pleasure of listening to a presentation by Dr. Marcos White, explaining how his business has grown 33% in ONE YEAR by combining the effective use of his iTero scanner and a Pre-clinical Consultation (PCC) conducted by his treatment co-ordinators. Case acceptance UP. Average treatment plan value UP. Amount
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I was excited about our January webinar as soon as Marcos White told me that he had grown his practice revenues by 107% in 5 years – and by a staggering 40%+ in ONE YEAR by combining the use of scanning, digital workflow and well-trained TCOs. It was only as I interviewed him for our
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There is always a satisfying combination of excitement and apprehension when we stretch ourselves to do something new. Today in London is our first Extreme Business Workshop of 2020. The material on internal low cost marketing is something with which I am more than familiar but the majority of our audience of will be owners
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Not one but TWO free downloads in today’s blog to get your week off to a flying start. One of the FAQs I hear from clients is “how do I transfer patients away from my calendar and across to my associates, without the patients kicking up a fuss?” Very often this is because the Principal
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I’m indebted to Sharon Jardine, Principal of Lindley Dental in Huddersfield, for bringing to my attention the web site “Three Best Rated”. In fact, her practice appeared at the top of the best three dental practices in town, without her team knowing anything about it. A closer inspection reveals that they make their money out
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Grant McAree is owner of the Whyte House Dental Group – a group of dental practices in Devon which be began opening in 2001. He has a passion for providing a range of treatment options to his patients and providing a World Class Service. He is an outstanding Marketeer and over 100 patients
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Yesterday I reflected on the incidence of imposter syndrome appearing in the daily feedback I am getting from clients in the Get Your Year in Gear programme. We reviewed the Three Excuses that we give ourselves for wanting to quit. This stuff looks hard I don’t want to look stupid I’m too ______to do this
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It’s back. How do I know that? Because I’m reading emails every day from clients who are taking part in our Get Your Year in Gear programme – the 31-day kick start to 2020. In week 1 we have been looking at: high and low points over the last 3 years a personal SWOT analysis
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