Units of Dental Business


I’ve been playing around with “units of dental business” and have started to construct a simple spreadsheet to show the effect of days worked and average daily production.

I’m assuming that, up to £1m in sales, you can maintain a 30% net profit margin but that after that, profits decline as a percentage as “people costs” increase.

My conclusion is that, for a private GDP doing high-value work, its better to focus on improving productivity in a 3-surgery practice than it is to add surgeries.

I’d love to hear your comments.

Visit my blog to download the spreadsheet and play.


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Chris Barrow

Chris Barrow has been active as a consultant, trainer and coach to the UK dental profession for over 20 years. As a writer, his blog enjoys a strong following and he is a regular contributor to the dental press. Naturally direct, assertive and determined, he has the ability to reach conclusions quickly, as well as the sharp reflexes and lightness of touch to innovate, change tack and push boundaries. In 2014 he appeared as a “castaway” in the first season of the popular reality TV show “The Island with Bear Grylls”. His main professional focus is as Coach Barrow, providing coaching and mentorship to independent dentistry.