I’d like to thank Sara and Mike Reece for showing me around their lovely practice outside Sutton Coldfield and also for talking me through the Smilescool concept and business model.

Notable notes:

  • I did actually say “wow” when I walked through the door – lovely premises
  • and then I immediately set about giving them my feedback – graciously taken
  • the basic concept of creating small “teams” of children and providing innovative and fun dental health education – is fantastic
  • the business model and earnings potential are impressive
  • it will not be suitable for everyone
    • location
    • space
    • ability of team
    • need for careful nurturing
    • a love of kids!

But if I were opening a new dental business, or seeking to expand an existing practice – I would be looking very seriously at this proposition.

I think it would be another fantastic “feeder” for a GDP, if located in suitable retail premises/

The “back-stage” work is excellent – bringing out Sara’s expertise in the field of nursery management.

This is one to watch.

You can see more photographs at my Facebook site – if you are not yet my “friend” search for “coachbarrow” on FB.


Published by

Chris Barrow

Chris Barrow has been active as a consultant, trainer and coach to the UK dental profession for over 20 years. As a writer, his blog enjoys a strong following and he is a regular contributor to the dental press. Naturally direct, assertive and determined, he has the ability to reach conclusions quickly, as well as the sharp reflexes and lightness of touch to innovate, change tack and push boundaries. In 2014 he appeared as a “castaway” in the first season of the popular reality TV show “The Island with Bear Grylls”. His main professional focus is as Coach Barrow, providing coaching and mentorship to independent dentistry.