Dental practice owners love to complain to me about their associates:
• doesn’t show up on time
• leaves early
• ambles along at a steady pace
• no attachment to the brand
• no connection with the team
• patients are patients and not people
• fails to recognise obvious opportunities to up-sell treatment
• doesn’t attend team meetings
• only listens to other dentists, doesn’t listen to the managers or team members
• gossips
• wastes materials and equipment
• doesn’t refer to the hygienist
• on their own agenda
Dental associates love to complain to me about their principals/owners
• the money is OK but there is no incentive to do more
• the equipment and environment in my surgery are second rate
• I feel as if I’m seeing all the cast off patients
• the rest of the team don’t respect me
• I don’t feel involved
• there is no clinical career pathway here – its all just UDA bashing/check ups
• I could not have anticipated how lonely I feel
Go figure.
Good associates (and there are plenty) want:
1. good money (who doesn’t?)
2. a good environment to work in
3. nice patients and team members
4. most importantly of all – leadership, management, clinical mentoring and sense of a career pathway
All problems exist in the absence of a good conversation.
Keeping associates happy
