Let me share with you a couple of lessons from yesterday. Firstly, I want to thank Emma and Mikaela, dental nurses from Cirencester Dental Practice. They were asked to join my meeting with Principal Ross Cutts and Practice Manager Gay Cutts with the objective of introducing Instagram as a new social media channel to share
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You can’t do it all by yourself. There’s too much to do nowadays. You have to delegate. Let’s just spend a moment thinking about that. Step 1 Take a sheet of paper. Draw a vertical line down the middle. Left hand column – title – ONLY ME – things that only you can do/must do/should do.
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My congratulations are offered this morning to two organisations: FMC for the superb Stars of Dentistry on Friday, surpassing the previous year in content, style and attention to detail – you really should make a date of 15th June 2018 and plan to attend; Bridge2Aid for their equally impressive annual conference on Saturday. My colleagues
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A client recently sent me 5 CV’s received in response to advertising for a new Practice Manager, this for a well-established private clinic in an affluent commuter town. When I’m asked (which is quite often) I have a routine: Check each CV for typos, formatting errors and poor grammar. Result – 4 of the 5 had
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In the bad old days, when I worked in corporate UK, there were some companies who employed a tactic called mushroom management, defined as: keep your people in the dark and feed them fertiliser OK – you know the last word wasn’t fertiliser but you get my drift. The larger the company, the more it
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One of my personal highlights of May 2017 was completing my 24th marathon in Liverpool and attracting over £2,300 of support for the “We Love Manchester” victims support fund. Apart from the generous support from my community, I also managed a 40-minute improvement on my previous completion time in Dublin (October 2016), at a time
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Reminder #1 You cannot motivate people. Carrots and sticks do not work. The following phrases are never effective: if you do this I will pay you a bonus if you don’t do this there will be consequences If you have to use either – you have already lost. You can only create environments in which
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Ready? Pen and paper in hand? Here are the criteria for recruiting new people into your organisation at every position: hungry blank sheets with a history of achievement outside of their education/career Hungry – I’m attracted to people who are on quests – determined to see the world and be seen by the world. Blank
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Yesterday morning Lorraine Shelley, practice manager at Dental 397, picked me up from the lovely Headweir Millhouse hotel to take me over to the practice. It was too early for a hotel breakfast and so, at my request, she kindly ferried me to Starbucks in Marsh Barton (kind of en route) to grab a quick
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The challenge of external marketing is to invest your money in an agency, a consultant or their system and then wait, in the hope that they will do as they promised, stay as much in love with you as they were when you were a first date and measurably produce the goods. By the way
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