Blogging increases your Google visibility as well as providing yet another way to communicate with your “tribe”, whether that is patients and/or referring dentists. Dentists who blog are rare – but I predict a growth in this amongst those who increasingly understand the power of virtual and viral marketing. If you take a look down
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The organisers have kindly released a complete audio of Seth’s London presentation – 85Mb if you have the intention. I’d suggest you burn it onto CD and listen whilst driving. Click here

What do you call a group of bankers?, originally uploaded by coachbarrow. A wunch. Here’s the wunch from HSBC this lunchtime, explaining their results. Unlike their branches, they were all over 30 years old and there was no disco music playing in the backgound.

After a couple of delightful nights at the Melia White House in Regents Park, it was down to earth in the last 24 hours with two classic examples of lousy thinking. First – after the game yesterday, I decided to celebrate with a pizza at Prezzo in Falmouth – having printed a “two for one”
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What a fantastic day – over 90 delegates arrived to listen, not just to me with my usual rant on marketing – but, more importantly, to some of my favourite clients talking about “how they did it”. I felt almost parental as I watched Alex Jones, Mark Whetstone, David & Dawn Cunningham, Uchenna Okoye and
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A tremendous success – one our my best days in public speaking ever. More later – but here are some photos

Chatting to a friend last night who has lots of contacts with surgeons in London and the South East. Here’s what’s happening: sales of private medical treatment are down 50% since the start of the year claims on insurance are up as people use their Employer’s Medical Insurance before they are made redundant. The point
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You cannot open a brand new private dental practice in the current economic climate!No patients – standing start – it just will not work. (Whisper) By the way – don’t tell these people… Aesthetics Ollie and Darsh Fresh Dental Care No 45 Dental

Yasmin George has sent me a link to her new web site and I’m happy to add it to my list of favourites. You can also see it if you click here. I will be writing to her today with one suggested improvement that leapt out at me – can you guess what that is?

Its been a theme at the SOE marketing workshops: over 80% of the audiences show up with no business cards about their person and those that do usually brandish the common, boring card with “data” and, at best, a logo. My rant being that the only place you don’t carry a business card is when
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