Category: General

Today I will be explaining how you can increase the traction at your web site by 100%. Here’s the home page of a web site with plenty of traction: Do you know why? To explain, I’ll be referring back to The Lifecycle Marketing Workflow that you downloaded after reading Part 2 of this series –
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The Hippo in your business is…… “the highest paid person in the room” and that may well be you. The problem with Hippos? Because they are the Hippo, they believe that: 1. they must know everything; 2. they must know more than everyone else; 3. they must be right. They are, of course, wrong on
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Part 2 – The Lifecycle Marketing Workflow Part 2 of The 100% Growth System involves you downloading a PDF file which you can then print off and use as a guide for the rest of the series. I’m going to say some things about the workflow in the rest of this article and so you
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Let’s get to the point. This blog series is about making a MASSIVE change in your business. So let me tell you what I’m going to tell you in this series: How to double: 1. quality traffic to your web site 2. data capture from potential new patients (which means they deposit their email address
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Is this the DigiDental Revolution…?! There has been a lot of talk in the dental industry and certainly the wider medical industry about how we are on the cusp of another digital revolution. It is now not a question of CAN revolutionary technology be built, but SHOULD it be built? As the possibilities of Artificial
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Ten years ago, people like me were asking people like you to ask for written testimonials from people who liked you. Five years ago, people like me were asking people like you to ask for video testimonials from people who liked you. Now, people like me are asking people like you to ask people who
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Here are a few things I would like you to do in the next 24 hours: 1. download this brief brochure from Quintess Denta, distributors of Humble Brush in the UK and Ireland and learn about the product 2. take a look at www.humblebrush.org and learn about the work they are doing; 3. make a
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I’m looking forward to the second time around at the Practice Plan Management Conference in Reading on 17th September. My own session will be on how you can boost your practice profits using the absolute very latest cutting edge ideas in every aspect of practice marketing from digital to direct, word of mouth to social
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There are two crucial principles that separate a world-class business from a business. They are……. Attention to people Attention to people is about making all of the right people (suppliers, clients, patients, team members, strategic alliance partners, competitors) feel that they can trust, respect and like you. It’s about appreciation, compassion, empathetic listening and, mainly,
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I’ve been following the Digital Treatment Planning movement for some time and have attended overseas courses presented by Livio Yoshinaga (business partner of Christian Coachman) and Florin Cofar. During the Spring I had the opportunity to attend and present at the hands-on course developed by Elaine Halley and Gary Jenkinson and commented at the time
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