|Things I’m going to spend 80% of my time doing
||Things I’m going to spend 20% of my time doing
|Surrounding myself with technology that will make my life easier||Making my life difficult by not using technology|
|Surrounding myself with people who make me feel good about myself||Tolerating people who make me feel bad about myself|
|Surrounding myself with a support team who can make my life easier||Making my life difficult by not using my support team|
You have heard me rattle on about this before – and today again – you are as good as the support team you build around you:
- Bank manager
- Commercial lawyer
- Business coach (!)
- Independent fee-based financial planner
- Branding, marketing and social media consultants
- Web master
- HR consultant
- Compliance consultant
- Ad hoc trainers as needs dictate
- Business manager
- Clinic manager
- Welcome team manager
- Treatment Co-ordinator
and for the larger practice:
- Marketing manager
- CRM manager (customer relationship management)
- HR manager
- Financial manager
- Personal concierge or virtual assistant
- Personal trainer
Ask yourself a golden question, time and time again, in both your professional and personal life:
NO – “how does this work?”
YES – “who do I know who knows how this works?”
There are no prizes for doing £10 or £25 an hour work when you generate £300 an hour at your own unique ability.
You should be either:
- generating £300 an hour
- planning to generate £300 an hour or
- taking time off to recharge
Taking time off to do £25 an hour work is really dumb UNLESS you get a buzz out of mowing the lawn or ironing (and 20% of the time we do! I love watching Man United on TV whilst ironing shirts).
I invest many hours and pounds in my support team – they make me look good and make my “down time” a real pleasure – no homework 80% of the time.
What do I never delegate?
- Personal financial management
- Creating slide shows (love it)
- And my unique abilities
After that, I’m searching for someone to do the work.
The good news?
There are PLENTY of talented people willing to do the other stuff.
A final thought on choosing your support team.
Follow your heart – I always have a three point test:
- do I trust them?
- do I respect them?
- do I like them?
have used this for years with all comers – clients, suppliers, partners even friends.
Every time I didn’t listen to myself – mess up.
Now I listen.