Just that little bit extra

Justin writes:

Cut a long story short, I just ordered a few bits from Viking direct, when I got the order it came in a box, but with the box came a “New customer” pack.

It was just a postal bag and in it was a letter of introduction a product catalogue and a few discount flyers.

The problem was they put it all in a hard plastic envelope which then got split and ripped in transit, no real problem but a shame when they had gone to all that trouble.

A few days passed and I got a phone call asking if my order was OK and if there were any comments, I told them about the envelope ripping because it was packed in a plastic bag, not a complaint just an observation so they could address it in the future.

Attached is a copy of the letter they sent me the next day, I just think it is a really nice way to say thanks for your comments we do take notice. Maybe they won’t but I feel better.


Justin Neubronner

Circle Orthodontics Group.

Email:  justin.neubronner@circleorthodontics.co.uk

Click on the letter if you cannot read the text:


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Chris Barrow

Chris Barrow has been active as a consultant, trainer and coach to the UK dental profession for over 20 years. As a writer, his blog enjoys a strong following and he is a regular contributor to the dental press. Naturally direct, assertive and determined, he has the ability to reach conclusions quickly, as well as the sharp reflexes and lightness of touch to innovate, change tack and push boundaries. In 2014 he appeared as a “castaway” in the first season of the popular reality TV show “The Island with Bear Grylls”. His main professional focus is as Coach Barrow, providing coaching and mentorship to independent dentistry.