Clusters in UK Private Practice

Practice Turnover £500,000 £1.2m £2m
% of practices in cluster 80% 15% 5%
Key Performance Indicators
Lab fees as % of sales 10% 12.5% 14% + 10% for implant components
Materials as % of sales 7% 7% 7%
Staff costs as % of sales (PAYE) 17.5% 17.5% 21% (management team)
Target net profit before tax 30% 27.5% 25%
Average daily production (Principal) £1500 £1750 £2,000 – £5000
Average daily production (associate) £800 £1000 £1250+
Required associate % to make any significant profit 35% 40% 45%
Average marketing spend as % of sales 2% 3% 5%

Source: Chris Barrow – 20 years of driving around the UK & Ireland


Published by

Chris Barrow

Chris Barrow has been active as a consultant, trainer and coach to the UK dental profession for over 20 years. As a writer, his blog enjoys a strong following and he is a regular contributor to the dental press. Naturally direct, assertive and determined, he has the ability to reach conclusions quickly, as well as the sharp reflexes and lightness of touch to innovate, change tack and push boundaries. In 2014 he appeared as a “castaway” in the first season of the popular reality TV show “The Island with Bear Grylls”. His main professional focus is as Coach Barrow, providing coaching and mentorship to independent dentistry.