Technically, the term “baby boomers” is used to describe those of us born between 1947 and 1957 (there’s me – right in the middle at 1953). As has often been said, we are the most affluent members of western society and some pundits have speculated that we have around 45% of all the net disposable
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My biggest take-away from this week’s podcast with Dr. Chris Bowman was his simple answer to the question “how do you get testimonials?” Chris responded that his whole team are trained to listen out for any positive comments made by patients, from as simple as “that injection didn’t hurt a bit” to “I’d recommend you
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1st March 1893 and electrical engineer Nikola Tesla gives the first public demonstration of radio in St. Louis, Missouri. Little did he know what change he was unleashing upon the world (or that he would have a car named after him so many years later). It’s the 60th day of the year (only 305 to
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The new podcast from Seth Godin, “Akimbo” was launched just a few weeks ago and the first two episodes are available from the iTunes store and other notable podcast channels. In episode #1 Seth talks about “grand openings” – a term used to describe the hyper-activity that organisations get carried away with when they bring
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I’m looking for a final 4 people (or 2 couples) to attend this total immersion in coaching. We now have dentists joining us from the UK, South Africa and Sweden, travelling in especially to attend. The retreat is open to anybody who owns an existing dental business whether NHS, mixed, private or specialist from single
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You may have heard the urban myth that, when a new leisure club opens in your town, they will aim at 15,000 paid memberships on the basis that only 5,000 people will turn up on a regular basis. When we launched the Extreme Business programme this year, I decided to add value to my clients’
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In the mid-19th century, a man named Carl B. Frank began importing Panamanian bananas to New York City. The fruit quickly became a popular street food throughout America, but the surge in urban migration and lack of sanitation regulation posed a major problem in cities. People often tossed their garbage into the streets, leading to
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Advertising The currency of advertising is CASH. If you throw enough money at the problem, you will get a result. Do you want to be page one Google for “dental implants Glasgow”? No problem – just give your SEO people £5,000 a month and they will get you there. Do you want to generate qualified
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I’m frequently contacted by people who have products and services of relevance to my clients. For over 20+ years I have maintained a policy that I do not accept introducers fees or commissions – I simply broadcast and comment on good ideas. We began this brief review of practice and patient videos with a look
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I’m frequently contacted by people who have products and services of relevance to my clients. For over 20+ years I have maintained a policy that I do not accept introducers fees or commissions – I simply broadcast and comment on good ideas. Today, another example of a practice video, this time created for my previously
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