Back from The Dentistry Show

although it is supposed to be a day off…..

I’m in The Bunker working my way through the meetings, business cards and notes taken – and realising that The Show was a huge networking success.

The innovation in dentistry is in:

  • cloud-based support systems – across compliance, financial management, performance metrics and the patient experience
  • computerised dentistry – CAD-CAM – technology
  • new clinical products that are geared towards cosmetics
  • aggregation of resources so that individual practitioners have a series of “one-stop shops” from whom they can buy services and support at competitive prices – either from the UK or overseas
  • corporates developing into true companies – I was hugely impressed by my conversations with the IDH team at The Show – their innovation in remuneration packages, clinical career pathway and their new Academy speak of a company that is really going places. There are others like Oasis and who I predict are going to evolve a great deal in the next year
  • retailers moving in on the act – supermarkets and healthcare providers bringing cosmetic dentistry to a mass audience

My independent clients need not worry – there will always be a place for you – at the top end only though!

It is also clear to me that the only way to get wealthy in dentistry is to either:

  • own a chain of 50 or more practices
  • own a supply company with 1000 or more customers

Dentistry itself is a good lifestyle business – but it is not a good way of getting wealthy – unless you are very lucky.

For me personally – very good emotions at The Show.

Strange to be “off stage” for the first time in three years and not be compering or speaking – but a nice rest from it.

Strange to reflect that I co-launched a new business here a year ago – and, after a sudden and very “public” demise, launched another one this time around – how time flies and how plans change.

“People have the right to think whatever they want to think. The whole point of music is that you have a vision of what you like. I can go to a concert that maybe I will not like but another person can react in a different way – and that is the beauty of our art. I love that. We don’t have to think in the same way as each other. We only have to respect and understand each other.”

Gustavo Dudamel – musician and conductor – 2013

Rather bemused by the reaction of many well-wishers.

I remarked to a friend that at times I felt like a recently released hostage from a Middle-Eastern kidnap crisis.

Lots of people slapping me on the back, expressing well-wishes and asking if I would be permanently scarred by the experience?

“Are you OK?”

I suppose being frequently told I have lost too much weight didn’t help.

I would just like to say that the last year has been a blast and 363 days of thrills, spills, laughter and fun – with, perhaps, 2 days that I could have done without. But all in all, I have no regrets – and I really must point out that I’m alive, fit, well, excited and ready for the next chapter of the story.

You all know that we soft-launched 7connections at The Show.

Our new team of 7 are energised, inspired and full of new ideas about how we can take our original vision forward to the next level – passion is our favourite word right now. The team spirit and the love, trust and respect that we have for each other is a triumph over adversity. I’m very proud of that.

The coming weeks are about continuing our services to clients, creating a new web site, social media profile, blog, product mix, marketing material, business plans, templates, spreadsheets and so on.

We plan to have most of that ready for early April – and so we may not be too visible until then (busy back-stage) but chatting to our own suppliers at The Show was inspirational.

We fully intend to make a massive difference to the clients we work with and the businesses we engage.

Judging from the business cards I’m working through – we are going to be busy helping others to realise their full potential.


Published by

Chris Barrow

Chris Barrow has been active as a consultant, trainer and coach to the UK dental profession for over 20 years. As a writer, his blog enjoys a strong following and he is a regular contributor to the dental press. Naturally direct, assertive and determined, he has the ability to reach conclusions quickly, as well as the sharp reflexes and lightness of touch to innovate, change tack and push boundaries. In 2014 he appeared as a “castaway” in the first season of the popular reality TV show “The Island with Bear Grylls”. His main professional focus is as Coach Barrow, providing coaching and mentorship to independent dentistry.