Seth Godin’s latest book “Tribes” is a MUST READ for anyone who runs a business, provides a service or aspires to lead any team of people.
I read this from cover to cover yesterday, virtually in one sitting – and was inspired by the content.
It has certainly motivated me to “join the dots” as far as my thought leadership and web presence are concerned.
There is a message in the book that we are all leaders – and that this responsibility places upon us an obligation to lead by example, lead by motivation and lead by innovation.
My reading yesterday was focused on “how does this book change me?”
I’m going to read the book again next weekend and ask:
“How does this book change the people I work with?”
I suggest you do the same.


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Chris Barrow

Chris Barrow has been active as a consultant, trainer and coach to the UK dental profession for over 20 years. As a writer, his blog enjoys a strong following and he is a regular contributor to the dental press. Naturally direct, assertive and determined, he has the ability to reach conclusions quickly, as well as the sharp reflexes and lightness of touch to innovate, change tack and push boundaries. In 2014 he appeared as a “castaway” in the first season of the popular reality TV show “The Island with Bear Grylls”. His main professional focus is as Coach Barrow, providing coaching and mentorship to independent dentistry.