Industry update: ESAO

The European Society of Aesthetic Orthodontics (ESAO) has launched a campaign to help GDPs educate their adult patients about the benefits of aesthetic orthodontics. This campaign specifically targets people who are ideal candidates for aesthetic orthodontics: patients who had braces as a child but need to straighten their teeth again.
ESAO will release more content in due course to members to help them share and educate their patients about the options available to them
For more information visit

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Chris Barrow

Chris Barrow has been active as a consultant, trainer and coach to the UK dental profession for over 20 years. As a writer, his blog enjoys a strong following and he is a regular contributor to the dental press. Naturally direct, assertive and determined, he has the ability to reach conclusions quickly, as well as the sharp reflexes and lightness of touch to innovate, change tack and push boundaries. In 2014 he appeared as a “castaway” in the first season of the popular reality TV show “The Island with Bear Grylls”. His main professional focus is as Coach Barrow, providing coaching and mentorship to independent dentistry.