Getting ready for the New Year

December is turning into a bit of a bloody nightmare, what with snow, snow and snow creating collapsed appointment books PLUS the distraction of the annual retail frenzy, just at the time when you need to maximise every penny of cash flow.
Sod’s Law appears to be fully operational and I’m convinced that careful cash flow management and a focus on high value cases will be essential in the next three weeks.
Please don’t stick your head in a bucket and hope it will go away – get in control of:

  • your marketing
  • your new patients
  • your treatment planning
  • your pipeline management
  • your closing skills and
  • your cash flow

so that, come the 23rd of December, you can rest and open a bottle of something nice, without having to wake up at 04:00 on Boxing Day, in an alcoholic sweat and staring at the ceiling, wondering how you will get through January.
Very soon now, Wagner, Ann Widdecombe, mince pies and the arrests following the Christmas party will be a thing of the past – and we will be staring into the cold light of 2011.
Be ready, not surprised.


Published by

Chris Barrow

Chris Barrow has been active as a consultant, trainer and coach to the UK dental profession for over 20 years. As a writer, his blog enjoys a strong following and he is a regular contributor to the dental press. Naturally direct, assertive and determined, he has the ability to reach conclusions quickly, as well as the sharp reflexes and lightness of touch to innovate, change tack and push boundaries. In 2014 he appeared as a “castaway” in the first season of the popular reality TV show “The Island with Bear Grylls”. His main professional focus is as Coach Barrow, providing coaching and mentorship to independent dentistry.