On more than one occasion in the last few days I have found myself in conversation about team members who just don’t cut the mustard.
Regarding this subject I now realise that I passed Ghenkis Khan and Attila the Hun, heading steadfastly to the right, about three months ago.
The next 2/3 years are going to be tough.
Leaders will make fortunes.
Laggards will die.
Clients/Patients will select only the best products, services and customer service experiences.
Dentistry is a retail business, offering products and services to a high level of professionalism.
Cosmetic and restorative dentistry will boom.
Team members who are:

  • resistant to change
  • consistently late
  • frequently sick
  • Ronseal workers (do what it says on the packet – no more)
  • miserable
  • gossips
  • unwilling to step outside their comfort zone
  • ever utter the words “its not my job”
  • disrespectful
  • unkempt

Do it now.


Published by

Chris Barrow

Chris Barrow has been active as a consultant, trainer and coach to the UK dental profession for over 20 years. As a writer, his blog enjoys a strong following and he is a regular contributor to the dental press. Naturally direct, assertive and determined, he has the ability to reach conclusions quickly, as well as the sharp reflexes and lightness of touch to innovate, change tack and push boundaries. In 2014 he appeared as a “castaway” in the first season of the popular reality TV show “The Island with Bear Grylls”. His main professional focus is as Coach Barrow, providing coaching and mentorship to independent dentistry.