A great day in Birmingham

What a fantastic practice visit yesterday. I’ll keep the identity of the client confidential but I have rarely enjoyed meeting a new principal and his team so much.
The owner has single-handedly built a 2m pound dental practice, forged with his own hard work, his vision, his sheer determination and the creation of an excellent senior management team.
The business has reached its full potential, has plateaued and he wanted my perspective to lift the vision to a higher level.
My excitement was in recognising that there was plenty of scope for growth and improvement. We discussed:
1. an extensive refurbishment of the building exterior;
2. an even more extensive interior refurb;
3. a gigantic makeover of their corporate image, literature, web site and marketing;
4. a firming up of their patient journey systems
5. the development of better selling skills in his clinical team
and didn’t even get around to discussing some long overdue price increases.
I genuinely believe that, if we work together, we can improve profits and working conditions significantly – and yet this guy is already successful.
In the afternoon I presented on “Patient Journey” to his team of over 50 clinicians and staff. We covered ground that is familiar to me but the level of interaction and humour made the hours flash by.
One of those days when I truly love what I do in my professional life and know that I’m the best business coach in Britain today.


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Chris Barrow

Chris Barrow has been active as a consultant, trainer and coach to the UK dental profession for over 20 years. As a writer, his blog enjoys a strong following and he is a regular contributor to the dental press. Naturally direct, assertive and determined, he has the ability to reach conclusions quickly, as well as the sharp reflexes and lightness of touch to innovate, change tack and push boundaries. In 2014 he appeared as a “castaway” in the first season of the popular reality TV show “The Island with Bear Grylls”. His main professional focus is as Coach Barrow, providing coaching and mentorship to independent dentistry.